July 7, 2009

Box Office Update 7/3-7/5: Revenge of the Fallen Reigns Supreme

Last week Transformers: Revenge of the Fallen demolished the competition on its rise to the top of the chart. Now in its second week of release, it is nearing the $300 million mark and will likely finish at the top of the year's box office chart. Week number two also sees the special effects extravaganza retain its place at the top of the chart, albeit by a considerably slimmer margin than during its debut. The one thing to remember, box office success does not equal quality. While the effects and action are jaw dropping, the overall movie is a bomb as the story goes nowhere, the script is terrible, and the performances worse. There are much better choices scattered throughout the list. And yes, I realize I am part of the problem having offered my pennies to Michael Bay's coffer.

Coming a very close second is the latest family-centric animated feature. Ice Age: Dawn of the Dinosaurs had a smaller than I expected take over the weekend. I thought for sure this would win the weekend, I guess I was wrong. You want to know why it didn't win? I haven't seen it yet. I kid, I kid. I liked the first one, but thought the sequel was pretty bad. I have to wonder if this is a step up or further proof that the franchise over stayed its welcome? I will find out for myself soon enough.

In third place is Michael Mann's latest, Public Enemies. I have been looking forward to this ever since I first saw the trailer. Starring Johnny Depp, Christian Bale, and Marion Cotillard, this is the story of John Dillinger, his high. lows, and everything in between. This film I have seen and it is quite marvelous. It is not exactly what I was expecting, but it is a sight to behold. It is a movie that tells its story on its own terms, not necessarily giving us what we want, but just what we need to know. It is the basis of the legend without the legend. You fill in the blanks.

The Proposal and The Hangover continue to show strong legs as they draw in the crowds and suffer only minimal percentage dips. The former does not really deserve it, but is still entertaining, while the latter is one of the funniest films of the year and is well deserving of the attention.

In the latter half of the list there is not much to comment on as the movies continue to slide down the list. The only thing of any real note is that Star Trek has finally descended and dropped off the top ten. It is still the most successful of the franchise and I am happy for its success, but it is also sad to see the inevitable happen.

Next week's freshman class will see the arrival of Sacha Baron Cohen's latest creation, Bruno. We will also get to see the Hayden Panettiere comedy I Love You, Beth Cooper.

Two movies dropped off the top ten this week: Star Trek (11) and Away We Go (12).

This WeekLast WeekTitleWknd GrossOverallWeek in release
11Transformers: Revenge of the Fallen$42,320,877$293,355,8852
2NIce Age: Dawn of the Dinosaurs$41,690,382$66,732,8681
3NPublic Enemies$25,271,675$40,141,0801
42The Proposal$12,857,482$94,335,1113
53The Hangover$11,268,413$205,038,2335
75My Sister's Keeper$5,788,327$26,518,5822
87The Taking of Pelham 1 2 3$2,534,228$58,508,0704
96Year One$2,323,843$38,304,3923
109Night at the Museum: Battle of the Smithsonian$2,043,288$167,706,9597

Box Office Predictions Recap
What a completely mediocre week for predictions by yours truly. My placings were decent, while my box office predictions were all over the map. I started with guesses that are way too high, while my numbers at the bottom were pretty darn close. Actually, this feels like a typical week for me. One day I will figure out some consistency for this. I can't believe how low the grosses were next to my predictions.

Here is how the field matched up:

ActualPredictionTitleWknd GrossPrediction
21Ice Age: Dawn of the Dinosaurs$41,690,382$60 million
12Transformers: Revenge of the Fallen$42,320,877$51 million


3Public Enemies$25,271,675$32 million
44The Proposal$12,857,482$10 million
55The Hangover$11,268,413

$9 million

66Up$6,521,389$7 million
77My Sister's Keeper$5,788,327$6 million
98Year One$2,323,843$3 million
89The Taking of Pelham 1 2 3$2,534,228$2.5 million
1110Star Trek$1,769,967$1.75 million


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